Y’all aren’t only paying for these slight upgrades but signing all these pros will drive the costs up some. Imagine the price of a pro upgrade😳. Hook you in with the pricing of the original Noble then the Pro hit with an increase. Now the NB4+ so if theres a NB4+ PRO i’m sure it too will be higher in price. Damn good radio but just like everything on the market they feel the need to price it the same as all the others.