You should never consider something like this a dumb idea. We've all made that mistake at least once. I've made it a few times over the years.
Nope, it's plugged in correctly. Given that it was running perfectly, turned off and didn't function after that, I have to assume it's either a hardware or software issue in the ESC itself. Problem is I bought it from someone else, no receipt or anything. I know it's had an easy life with very little run time, but warranty is likely up.
I may ship it off to China or wherever service is handled, just to see what happens.
I'll wait for my program card to arrive first, though. Maybe there's some setting that will wake it up?
Jim