Originally Posted by
OffRoadJunkie
I believe you are missing my point and thinking with a one-track mind.
Of course the biggest way to advertise is to use social media. However, the point is not just move your product, but to introduce it to outside world. Advertising on social media will only show your product to people that have searched or viewed RC related stuff. Not to random individuals. To grow the hobby and the brand, I would think outside the box. I remember Losi doing it way back in the day. They were at the MX races, Baja races, and even had banners out at Glamis. Losi jumped in popularity.
As for robotic and auto shop enthusiasts, not all will be interested, but you'll find more there than in Human Biology. My neighbor took some of my RC cars to a high school science fair and they were a hit. 4 other kids, in the robotics class, are now big into RC. They race amongst themselves due to tracks being too far. Auto shop brought out a few other kids. Most of the kids drive Kyosho because that is what they were introduced to first.
No I get your point. I've been racing over 30 years and I have seen all these ideas tried with little to no success. Not that they're bad ideas, but you're not gonna get the big hit you're looking for. We're never gonna see the popularity of the 80's and 90's. Racing has survived the fad times and is now a well established hobby. Can it be bigger? Sure. But there's no magic bullet that will bring it to the level we want.
If you have an idea, Try it. If it works, try it again. And share your idea. Maybe someone else out there knows a group similar to the one you targeted. This economy isn't going to support a big increase, but we can grow by picking up a couple at a time