And if i were to buy it from you i would be losing money as well. I didn't say (you) were price gouging i meant that when a new kit comes out some shops sell it at a high price because it is in high demand and they know people will pay a premium, i think what ultimate hobbies is doing is quite commendable, besides all there kits and products are the cheapest in the nation. im sorry you cant sell it for that low of a price but myself and others as consumers will usually buy at the place that has whatever the product may be for less thats just the way the world turns! and they are not solely a mail order company, most of there business comes in the form of So California racers, and enthusiast, and they are a family owned business also, besides they were the first to get the kit in california.